An eCommerce Web Portal to Connect the World of High-end Wine Auctions

Beginning as a package store in 1820, Acker Merrall & Condit has evolved into the most respected wine shop in America. The team hosts monthly wine auctions not just online, but live in New York, Chicago, and Hong Kong. They pride themselves on stocking the most desirable bottles on the market.

THE ONLINE STORE

A Rare Wine Superstore

We created a web storefront for customers to view and purchase from a vast inventory of exotic and rare wines. Making use of third-party auction software and a custom payment system, we created a new best-in-class experience for the wine connoisseurs across the globe.

Desktop screen shows Acker Merrall website search results as user looks for a rare bottle of wine

Auction shown via live video feed, enabling online bidders to participate in the action

Stream Every Live Auction

In order to offer the same benefits as in-person bidding, we included a live video feed. This helped in ensuring online bidders could keep up with the fast-paced nature of the process.

Live Auto Scrolling

We also created a Lot Watch bin, enabling the user to monitor specific lots with a careful eye. This system affords more control over an inherently hectic process.

BEHIND THE SCENES

Acker mobile application's custom payment capabilities shown on two comps

Custom Payment System

Utilizing HTML5 and custom web sockets, we integrated with a robust video streaming service to broadcast auctions in real time, across the globe. We built a custom payment system as well, capable of processing individual transactions of over $300k.